No Sugar

“No, no, no, no, no, no, no, no” is the sound of the 10-second animated TV spot, which at first does not even reveal what is actually said No to here – and who the sender is. Only at the end is the mystery solved and Coca-Cola invites viewers to try the sugar-free versions of Sprite, Mezzo Mix and Fanta Orange.

Ogilvy Berlin; Coca-Cola